Paid Media Specialist

Description

Summary: We are seeking a Paid Media Specialist to manage and optimize digital campaigns, maximizing ROI by combining strategy, creativity, and data analysis in a collaborative environment. Highlights: 1. Manage and optimize paid digital campaigns across platforms to maximize ROI. 2. Collaborate with creative, content, and strategy teams for impactful campaigns. 3. Work with major national and international brands in a data-driven environment. ### ***Who are we?*** We are an international digital consulting firm specialized in driving the evolution of the business models of large and mid\-sized companies. We help our clients improve their competitiveness by connecting strategy, communication, design, technology, and data—always with a practical, impact\-oriented approach. With more than 2,000 people across different countries, we work on end\-to\-end projects: from strategic definition to implementation, measurement, and continuous optimization. Our focus is on turning data into real business decisions, not just producing reports. ### ***About the role*** We are looking for a **Paid Media Specialist** to manage and optimize paid digital campaigns for multiple clients. You’ll help **maximize ROI** by combining strategy, creativity, and data analysis, working closely with creative, content, and strategy teams to deliver impactful campaigns. ### ***What do we value?*** * 2\+ years managing paid campaigns (Google Ads, Facebook Ads, LinkedIn, Instagram, YouTube). * Strong skills in **analytics and reporting** (Google Analytics, Looker Studio, GTM). * Experience in **audience targeting and conversion optimization**. * Results\-driven mindset with **strong communication skills**. * Creative and proactive, able to **generate new ideas**. * Team player who can collaborate effectively with internal teams and clients. ### ***What you will do*** * Plan, launch, and **optimize paid campaigns** across platforms. * Monitor KPIs and adjust bids, targeting, and creatives to **maximize ROI**. * Conduct **research on audiences, competitors, and trends** to improve campaigns. * Prepare **reports and insights** to share with clients and suggest improvements. * Collaborate with **design, content, and strategy teams** to deliver campaigns that convert. * Maintain clear **communication with clients**, ensuring expectations are met. ###### **Tools \& Skills** * **Advertising Platforms:** Google Ads, Facebook Ads, LinkedIn, Instagram, YouTube. * **Analytics \& Reporting:** Google Analytics, Looker Studio, GTM. * **Skills:** Audience segmentation, conversion optimization, campaign analysis. * **Certifications:** Google Ads, Facebook Blueprint (plus but not required). ### ***Nice to have*** * Agency experience managing multiple client accounts. * Advanced reporting or automation skills. * Familiarity with campaign management tools and connectors. ### ***What do we offer you?*** At Alkemy, we work to help people develop their talent in a collaborative, demanding, and stimulating environment where ideas become reality. * Projects with major national and international brands. * A data\-driven environment where analytics, BI, media, and technology work in an integrated way. * Flexibility and a hybrid work model. * A team culture based on collaboration, autonomy, and continuous learning. Active participation in the evolution of our services toward more intelligent, automated, and differentiated models, with AI applied to business. **Would you like to grow with us?** If you’re looking for an environment where analytics plays a strategic role, innovation is applied with sound judgment, and data generates real impact… We look forward to meeting you at Alkemy. **Loyal to our commitment with diversity and inclusion, we encourage everybody to apply, especially those belonging to underrepresented groups such as LGTBIQ\+ members and those with disabilities..**