




Summary: This role involves owning the top of the funnel by researching accounts, running outbound sequences, qualifying leads, and booking meetings to drive revenue for an AI-native HR and payroll platform. Highlights: 1. Be the first human touchpoint for prospects and drive revenue conversations 2. Collaborate directly with AE and founders to shape sales strategy 3. Opportunity for fast-tracked growth into an Account Executive role **About Valeria** Valeria is building the future of HR and payroll in Spain. We're an AI\-native platform that automates contracts, payroll, and compliance for companies with high employee turnover (hospitality, delivery, events, agriculture). We're rethinking how an entire industry works — moving from manual, error\-prone processes to intelligent automation. We're a fast\-growing startup backed by top investors, disrupting a €5B\+ market that's still stuck in spreadsheets and legacy software. **The Role** You'll be the first human touchpoint for prospects at Valeria. Marketing brings them into the funnel—you're the one who opens the real conversation. You'll own the top of the funnel: researching accounts, running outbound sequences, qualifying leads, and booking the meetings that turn interest into revenue. This isn't a passive role. You'll work directly with the AE and founders to figure out what messaging works, which verticals convert, and how to build a pipeline that scales. If you perform, the path to AE is real and fast. **What You'll Do** Be the first point of contact for inbound leads and outbound prospects—primarily in hospitality, logistics, events, and agriculture * Run personalized outbound sequences across cold calls, LinkedIn, and email—not templated spray\-and\-pray * Qualify leads based on ICP criteria and book meetings for the AE * Work closely with marketing and the AE to align on messaging, targeting, and what resonates with buyers * Test and iterate on outreach strategies—share what works, kill what doesn't * Keep CRM data clean and accurate so pipeline is always trustworthy * Feed market insights back to the team: objections, competitor mentions, buying signals **Who You Are** **Required:** * 1–2 years of experience in sales, BDR, or a customer\-facing role—we care more about drive than years * Excellent communication skills in Spanish—you can open doors, handle objections, and build rapport fast * Hunter mindset: curious, resilient, and motivated by hitting targets * Comfortable with rejection—you treat every "no" as data, not a defeat * High ownership and bias to action: you don't wait to be told what to do **Highly Valued:** * Catalan fluency (many of our target customers are Catalonia\-based) * English proficiency (useful for internal communication and future expansion) * Experience selling or working in HR, payroll, or operations\-heavy environments * Familiarity with tools like HubSpot, Salesforce, Apollo, or similar * Background in high\-turnover industries (hospitality, logistics, staffing)—you understand the pain we solve **What makes you a great fit:** You get energy from picking up the phone. You write outreach that actually gets replies—because it's specific, relevant, and human. You're coachable but don't need hand\-holding. You want to grow into a closing role and you know this is the best way to get there. You care about the problem Valeria is solving, not just the quota. **What We Offer** * Competitive compensation: €25,000 (fix) \+ €10,000 (variable) gross salary * Equity * Free lunch when you're at the office (thanks to Nora) * Flexible remuneration with Coverflex * Flexibility: Hybrid setup (HQ in Barcelona), 60 days/year remote work from anywhere, unlimited PTO * Mission\-driven work: Transform how payroll and HR are done in Spain — solve real problems for real businesses and their employees * Founding team impact: Join early enough to shape how we serve and grow our client base * Ownership and autonomy: Direct collaboration with founders, your voice matters in product, process, and positioning decisions * Modern culture: We care about client outcomes, honest feedback, and building things that actually work **Why Join Valeria Now?** * Timing: We're past the idea stage with real customers and revenue, but early enough that you'll define how we scale * Market opportunity: €5B\+ market in Spain, every company with employees needs payroll, and current solutions are outdated and painful * Product\-market fit: We're solving a painful, expensive problem with a product customers actually love


