CONSUMER INSIGHTS EXPERT (maternity leave)

Description

Summary: Pernod Ricard Spain seeks a Consumer Insights Expert to design and execute market research, support business strategy, and inform marketing decision-making within a dynamic team. Highlights: 1. Collaborate on research design & optimization, execute local research plans. 2. Translate insights into clear analyses and actionable recommendations. 3. Promote consumer centricity across the organization. **Pernod Ricard Spain** is looking for a **Consumer Insights Expert** to join our **Strategy \& Insights** team as a **6\-month maternity leave cover** (*mid\-April 2026 to mid\-October 2026*). We are seeking a candidate with a solid background in consumer insights and a proven ability to design and execute market research that supports business strategy and informs marketing decision\-making. This role requires a self\-starter, comfortable operating in a dynamic and fast\-changing environment, with strong foundations in both quantitative and qualitative methodologies (traditional and innovative), excellent analytical capabilities, attention to detail, strong communication skills, business acumen and a service\-oriented mindset. The ideal candidate does not need to be highly senior, but should bring a solid mid\-level understanding of consumer insights and, above all, the energy and attitude to support the team during a very busy period Key Responsibilities Reporting to the Business Intelligence Managers and working closely with the Head of Strategy \& Insights, the selected candidate will be responsible for: * Collaborating on the **design and optimization** of research projects * **Executing local research** according to the established annual plan * Coordinating projects across **external agencies and internal stakeholders** * Managing relationships with research partners, ensuring **quality, timing and budget discipline** * Measuring brand performance (e.g., pre\-post advertising tests, brand activations) and **tracking brand equity** * Translating insights into **clear analyses and actionable recommendations** * Communicating findings effectively within Marketing and other teams * Actively contributing to the **Strategy \& Insights team agenda** * Helping to promote **consumer centricity across the Pernod Ricard organization** **Required Profile** * Degree in Marketing, Business Administration or a related field * Minimum **4 years of experience** in Consumer Insights (agency experience valued) * Strong experience in managing both **qualitative and quantitative** research projects * Strong analytical skills with the ability to translate data into **strategic insights** * Excellent communication and presentation abilities * Experience working with **cross\-functional teams** * Experience in the **Alcoholic Beverages industry** is a plus * Knowledge of **Pernod Ricard culture, values and brands** is appreciated * **Location:** Madrid **Job Posting End Date:** 2026\-04\-06**Target Hire Date****:** 2026\-04\-13**Target End Date**: 2027\-04\-12