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Somos un colectivo de individuos que anhelan mejorar, alcanzar nuevas alturas y tratarnos unos a otros como deseamos ser tratados a cambio. Nuestros miembros del equipo en todo el mundo crean experiencias increíbles para nuestros huéspedes, residentes y socios mediante un compromiso con el lujo auténtico. Sabemos que la mejor manera de permitir que nuestro personal brinde estas experiencias excepcionales es mediante una experiencia laboral y una cultura corporativa de clase mundial.\n \n\n \n\nEn Four Seasons, creemos en reconocer una cara conocida, dar la bienvenida a una nueva y tratar a todos los que encontramos como nos gustaría ser tratados nosotros mismos. Ya sea que trabaje con nosotros, se aloje con nosotros, viva con nosotros o descubra con nosotros, creemos que nuestro propósito es crear impresiones que permanecerán con usted durante toda la vida. Surge de nuestra creencia de que la vida es más rica cuando conectamos verdaderamente con las personas y el mundo que nos rodea.\n\n\n**Sobre la ubicación:**\n\nFour Seasons Resort Mallorca en Formentor, situado en la espectacular península de Formentor y rodeado de vistas panorámicas del Mediterráneo y de un paisaje impresionante, abrió sus puertas en agosto de 2024 tras una amplia restauración y renovación de la propiedad histórica, inaugurada originalmente en 1929 en una vasta finca privada. Tras su exitoso estreno, el complejo volverá a abrir sus puertas a los huéspedes en marzo de 2025, reafirmando su estatus como un destino único de lujo y elegancia en la isla.\n**Sobre Four Seasons:**\n\nFour Seasons se impulsa por sus personas. Somos un colectivo de individuos que anhelan mejorar, alcanzar nuevas alturas y tratarnos unos a otros como deseamos ser tratados a cambio. Nuestros miembros del equipo en todo el mundo crean experiencias increíbles para nuestros huéspedes, residentes y socios mediante un compromiso con el lujo auténtico. Sabemos que la mejor manera de permitir que nuestro personal brinde estas experiencias excepcionales es mediante una experiencia laboral y una cultura corporativa de clase mundial.\n \n\n \n\nEn Four Seasons, creemos en reconocer una cara conocida, dar la bienvenida a una nueva y tratar a todos los que encontramos como nos gustaría ser tratados nosotros mismos. Ya sea que trabaje con nosotros, se aloje con nosotros, viva con nosotros o descubra con nosotros, creemos que nuestro propósito es crear impresiones que permanecerán con usted durante toda la vida. Surge de nuestra creencia de que la vida es más rica cuando conectamos verdaderamente con las personas y el mundo que nos rodea.\n\n\n**Sobre la ubicación:**\n\nUn hito histórico con energía moderna. La historia cobra vida con energía moderna en Four Seasons Hotel Madrid. En el corazón mismo de la capital, a poca distancia andando de todas las atracciones principales, siete edificios históricos han sido transformados en un destino dinámico. Con restaurantes en la azotea del célebre chef español Dani García, cocina asiático-mediterránea en nuestro galardonado bar de cócteles moderno y restaurante Isa, y un centro de bienestar de cuatro niveles con una terraza de piscina bañada por el sol, Four Seasons está aportando un nuevo nivel de lujo y servicio tanto a locales como a visitantes.\n\n\n**Sobre Four Seasons Hotel Madrid:**\n\nFour Seasons Hotel Madrid, un conjunto de siete edificios patrimoniales, está idealmente situado cerca del distrito empresarial y cerca de las principales atracciones turísticas de Madrid. Un hito histórico que redefine la elegancia, la sofisticación y el lujo urbano, ubicado en Centro Canalejas Madrid.\n\n\nTras una cuidadosa restauración, Four Seasons Hotel Madrid alberga 200 habitaciones, incluyendo 39 suites, 22 residencias de lujo, una bistró dinámica que incluye una amplia terraza en la azotea, el restaurante y bar Isa que sirve comida inspirada en la cocina asiático-mediterránea y cócteles artesanales, así como un spa de última generación, espacios funcionales elegantes y tiendas de lujo.\n\n\n**Sobre Four Seasons Resort Mallorca en Formentor:**\n\nUbicado en un extenso espacio privado en Four Seasons Resort Mallorca en Formentor, relájese en la playa dorada o a la sombra de pinos altos. Conéctese con la naturaleza practicando senderismo, ciclismo o navegación. Explore múltiples opciones para comer, piscinas, spa y recreación. Inaugurado en 1929, este retiro inspirador siempre ha atraído a escritores, actores y la élite global. Ahora renacido con un estilo chic y glamoroso, Four Seasons combina encanto poético y servicio sincero en nuestro complejo de lujo en Mallorca, encarnando la pasión española por la hospitalidad.\n\n\n**Sobre el puesto**\n\nFour Seasons Hotel Madrid y Four Seasons Resort Mallorca en Formentor buscan un Gerente de Marketing Digital estratégico con mentalidad analítica y curiosidad por evolucionar los enfoques digitales para encontrar optimizaciones impactantes en las campañas, manteniéndose alineado con la estética de marca y las directrices visuales.\n\n\nCon sede en Madrid o Mallorca, este puesto multifacético requiere un equilibrio entre intuición creativa y rigor analítico, reportando al Director de Relaciones Públicas en las propiedades.\n\n\nEl éxito en este puesto depende de su capacidad para pensar estratégicamente y ejecutar eficientemente, todo mientras se mantiene alineado con la visión y voz de la marca Four Seasons.\n\n\n**Sus responsabilidades**\n\n* Gestionar y supervisar la estrategia digital del hotel/complejo con un enfoque proactivo y creativo en todas las plataformas digitales y de marketing electrónico.\n* Apoyar al Director de RP y Comunicación y a los socios agencia en estrategias y tácticas de marketing digital, incluyendo SEO, PPC, redes sociales pagadas, marketing por correo electrónico (CRM) y publicidad display, asegurando que los mensajes y el contenido creativo estén alineados en todas las plataformas.\n* Trabajar estrechamente con agencias de medios digitales en la implementación de nuevas campañas, asignación de presupuestos e informes sobre el rendimiento general del sitio web y del tráfico en todas las plataformas.\n* Supervisar y optimizar la presencia online y offline del hotel/complejo, incluyendo contenidos e imágenes en canales propiedad de Four Seasons (FS.com, aplicación Four Seasons y plataformas digitales B2B), OTAs y sitios web de socios, asegurando la alineación con la posición, objetivos comerciales y narrativa del hotel/complejo.\n* Coordinar la producción de sesiones fotográficas y videográficas en el hotel/complejo para ayudar a obtener activos de medios pagados de alto rendimiento.\n\t+ Supervisar la estrategia de contenido digital del hotel/complejo y gestionar todas las campañas de redes sociales pagadas, creando contenidos relevantes y atractivos y aumentando el engagement de seguidores. Supervisar, planificar y distribuir contenidos en diferentes plataformas utilizando herramientas de programación. Monitorear, rastrear, analizar e informar sobre el rendimiento en las plataformas de redes sociales.\n\t+ Apoyar al Director de RP y Comunicaciones en el desarrollo de programas integrados de relaciones públicas, redes sociales y contenido que aprovechen historias únicas y noticiosas, así como oportunidades inesperadas cuando surjan.\n\n**Lo que ofrece**\n\n* 4 años de experiencia como Especialista en Marketing Digital y Medios Pagados o puesto similar, preferiblemente del sector de lujo.\n* Buen dominio de plataformas analíticas; Adobe es un plus.\n* Estratega en redes sociales utilizando las redes para aumentar el reconocimiento de marca e impresiones.\n* Excelente conocimiento de las plataformas de redes sociales y mejores prácticas.\n* Comprensión de SEO y métricas de tráfico web.\n* Buen entendimiento de los KPI de redes sociales.\n* Excelentes habilidades analíticas y de multitarea.\n* Dominio del inglés y del español.\n* Pensamiento crítico y habilidades para resolver problemas.\n* Trabajo en equipo.\n* Excelentes habilidades interpersonales, de presentación y comunicación.\n* Conocimiento del panorama local de lujo es deseable.","price":"Salario negociable","unit":"per year","currency":null,"company":"Indeed","language":"es","online":1,"infoType":1,"biz":"jobs","postDate":"1758762427000","seoName":"digital-marketing-manager-four-seasons-resort-mallorca-at-formentor-and-four-seasons-hotel-madrid","supplement":null,"author":null,"originalPrice":null,"soldCnt":null,"topSeller":null,"source":1,"cardType":null,"action":"https://es.ok.com/es/city-alcudia/cate-digital-search-marketing/digital-marketing-manager-four-seasons-resort-mallorca-at-formentor-and-four-seasons-hotel-madrid-6384159066317112/","localIds":"1473","cateId":null,"tid":null,"logParams":{"tid":"d12a06a3-c0b8-47c8-b6c7-385524323045","sid":"d3bfa7bc-ace1-40f2-8f2f-df7a52f3ce29"},"attrParams":{"summary":null,"highLight":["Liderazgo estratégico en marketing digital","Gestionar campañas de SEO, PPC y redes sociales","Basado en Madrid o Mallorca"],"employment":[{"icon":"https://sgj1.ok.com/yongjia/bkimg/8hvituaa__w72_h72.webp","name":"Tipo de empleo","value":"Tiempo completo","unit":null},{"icon":"https://sgj1.ok.com/yongjia/bkimg/is8j0f44__w72_h72.webp","name":"Modalidad de trabajo","value":"Presencial","unit":null},{"icon":"https://sgj1.ok.com/yongjia/bkimg/ji66qqr0__w72_h72.webp","name":null,"value":"Sant Joan,Balearic Islands","unit":null}]},"addDate":1758762427055,"categoryName":"Marketing Digital y de Búsqueda","postCode":null,"secondCateCode":"marketing-communications1","kycTag":null,"pictureUrls":null,"isFavorite":false},{"category":"4000,4315,4317","location":"Plaça Espanya, 62, 07620 Llucmajor, Illes Balears, Spain","infoId":"6384067107174512","pictureUrl":"https://uspic3.ok.com/logo/ineed.png","videos":null,"title":"Technical Specialist Costumer Data Platform (CDP)","content":"**Descripción:**\n----------------\n\n\n**Sobre nosotros**\n\n\nSomos una de las principales aerolíneas del mercado y miembro de la alianza SkyTeam. Nuestro destino es ser la aerolínea preferida para volar entre Europa y América, y brindar experiencias de viaje únicas conectando personas de todo el mundo de la mano de una de las flotas más modernas del mercado.\n\n\nLa orientación al cliente, el trabajo en equipo, la agilidad, la sostenibilidad y la innovación, son los pilares fundamentales de nuestro negocio. Nos encontramos en constante búsqueda de personas apasionadas y con talento, que compartan nuestros valores y quieran formar parte de este emocionante viaje.\n\n**El proyecto**\n\n\nEl departamento Digital de Air Europa se encarga de las ventas y operativas digitales de la compañía.\n\n\nTrabajarás con un entorno digital formado por una web y apps móviles que operan en más de 25 mercados y reciben millones de visitas mensuales. Este entorno cuenta con varios flujos transaccionales en los que se realizan miles de operaciones al día y es uno de los pilares básicos de la compañía.\n\n\nFormarás parte del equipo de Orquestación de Clientes, que tiene como misión capturar datos de múltiples fuentes, resolver la identidad de los usuarios y transformar los datos en insights con audiencias accionables para diferentes canales (email, push, web, app)\n\n**La posición**\n\n\nTendrás un papel clave como Product Owner de la plataforma Customer Data Platform (CDP), siendo la persona de referencia para configurar nuevas fuentes de datos, etiquetas, audiencias y conectores.\n\n\nTu misión será garantizar una implementación técnica sólida y flexible del CDP durante las fases de discovery, diseño y despliegue de casos de uso, apoyando su evolución y adopción dentro de los diferentes equipos.\n\n\nTrabajarás de forma transversal con equipos como CRM, Analítica, Comunicaciones Comerciales y Producto para activar audiencias, enriquecer perfiles de usuario y asegurar que los datos adecuados están disponibles para su uso en campañas, personalización y reporting.\n\n **CONDICIONES:**\n\n* Contrato indefinido.\n* Horario flexible de lunes a viernes.\n* Sistema híbrido presencial \\- teletrabajo.\n* Centro de trabajo en nuestras oficinas centrales en Llucmajor, Mallorca.\n* Billetes con nuestra compañía y compañías asociadas para viajar a todos nuestros destinos con tu familia y amigos.\n\n\n\n\n**Requisitos:**\n---------------\n\n\n**Para tener éxito en esta posición, consideramos imprescindible:**\n\n \n\n* Conocimiento práctico en la configuración técnica y operativa de plataformas CDP (fuentes, eventos, audiencias, conectores, acciones).\n* Capacidad para colaborar estrechamente con perfiles técnicos y de negocio, traduciendo requerimientos funcionales en configuraciones CDP concretas.\n* Experiencia trabajando con datos de usuario, eventos web/app y ecosistemas martech (CRM, CMS, plataformas de activación, etc.).\n* Capacidad para testear, validar y documentar flujos de datos desde su ingesta hasta su activación.\n* Perfil curioso, detallista, con enfoque a la mejora continua y actitud colaborativa.\n\n**Además, valoraremos especialmente:**\n\n* Experiencia demostrada en Salesforce Data Cloud y Salesforce Marketing Cloud, idealmente con la certificación Salesforce Certified Data Cloud Consultant. 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