Description
We are seeking a **Head of Comms & Digital** with strategic vision, leadership capability, and experience in brand and digital environments to lead our brands’ communication and positioning efforts. This position will be responsible for defining and overseeing all brand, product, and digital communication activities across the markets where we operate, with particular emphasis on Europe and the United States — both online and offline.
**Key Responsibilities**
· Leadership of the communications and digital team, encompassing the following verticals: content planning, press, public relations and influencer marketing, events, social media, and paid media.
· Definition and execution of the annual communication plan, including budget, calendar, and KPIs for the group’s various brands and projects across different markets.
· Development of launch plans for collections and capsules, coordinated with product, design, and commercial teams.
· Oversight of the content plan across all company communication channels — both offline and digital.
· Monitoring and optimization of the department’s budget, ensuring efficiency and return on investment.
· Strategic decision-making regarding all area investments and supervision of departmental activities, including planning, execution, and reporting.
· Coordination and oversight of paid media — both digital and offline — for both campaign-specific and annual initiatives.
· Management and coordination of external agencies (Italy, France, Spain, USA), ensuring alignment with brand objectives and communication tone.
· Development and oversight of brand events — from concept through production, vendor management, and budget control.
· Handling requests from export markets, including localized digital and press campaigns.
**Qualifications, Experience, and Skills**
· University degree in Communications, Advertising, Marketing, or related field.
· Minimum 8 years of experience in leadership roles within communications and marketing departments, ideally in fashion, lifestyle, or FMCG sectors. Agency experience is a plus.
· Proven experience leading teams.
· In-depth knowledge of digital media, paid media, PR, and events.
· Strategic vision, analytical ability, and exceptional writing skills.
· Outstanding communication skills in Spanish, Catalan, and English.
· Experience working with agencies and in international environments.
Salary: €23,046.11–€45,111.25 per year
Work Location: On-site employment