Media Buying Manager

Description

At **Grupo Clave**, we are looking for a **Media Buying Manager** with solid experience in media agencies and strong negotiation skills with leading communications groups. We seek a strategic, analytical, and results-oriented individual who contributes to maximizing the efficiency of our clients' advertising investments. **What will be your mission?** Design, lead, and optimize the media buying strategy, ensuring the best commercial terms, preferential agreements, and maximum return on advertising investments—both in traditional and digital media. **Key responsibilities** * Design and execute negotiation strategies with media outlets and advertising partners. * Manage the purchase of advertising space across TV, Radio, Print, Out-of-Home, and Digital/Programmatic channels. * Negotiate annual agreements, rebates, special conditions, and competitive pricing models. * Ensure investment efficiency by optimizing KPIs such as CPM, CPR, and CPP. * Supervise the quality of executed buys, ensuring compliance with coverage targets, GRPs, premium placements, and performance metrics. * Collaborate closely with Media Planning teams to develop integrated, results-driven strategies. * Provide administrative and operational support for campaign execution. * Analyze market trends, emerging advertising formats, and business opportunities enabling innovation in buying strategy. **We are looking for someone with** * An extensive network of contacts and ability to engage with commercial directors of media groups, exclusivity representatives, and advertising platforms. * Strong analytical orientation and experience managing significant advertising investments. * In-depth knowledge of offline and online media ecosystems. * Ability to work with business KPIs and optimize advertising ROI. * Strategic vision and capacity to identify opportunities for improvement and innovation. **Essential requirements** * Minimum of **4 years** of experience in media buying roles. * Recent experience in **Media Agencies** or specialized offline media buying departments is mandatory. * Advanced proficiency in industry tools: + Kantar Media + InfoAdex + Comscore + TOM Micro / Galileo + OJD / EGM * University degree in Advertising and Public Relations, Marketing, Business Administration (ADE), or related fields. * Advanced Excel skills. * Regular use of AI tools applied to media analysis, optimization, and management. **Desirable** * Knowledge of the Galician advertising market and established relationships with Galician media outlets. * Experience managing high-investment-volume commercial agreements. * Knowledge of programmatic buying and digital ecosystems. **What do we offer?** * Join a consolidated and growing project. * Direct involvement in the media strategy for major clients. * A dynamic, professional, and innovative environment. * Professional development and autonomy in decision-making. * Competitive compensation aligned with experience and value contribution. **If you have experience in media negotiation and buying, a robust industry contact network, and a passion for optimizing advertising investments, we would love to meet you.**