SEM Specialist

Description

Digital marketing has evolved from a single line item in a budget into the growth engine for brands. Yet amid countless tools, data points, and channels, many companies need a trusted partner to connect all the pieces: strategy, technology, execution, and results. Adsmurai has become that partner. We are a **Growth\-Tech Partner**. We combine proprietary technology, data, artificial intelligence, and expert judgment to transform marketing into a scalable growth system. We design, build, and optimize the complete system that enables a brand to grow more effectively—because we believe growth does not come from running more campaigns, but from connecting the pieces more intelligently. Our platform, the **Adsmurai Marketing Platform**, serves as the brain of it all. It centralizes campaign management, data, audiences, and feeds, empowering brands and agencies to scale results through automated, intelligent strategies. It integrates multiple sources, platforms, and KPIs in real time, automates catalogs and creatives, and analyzes e\-commerce, CRM, and media data to optimize advertising effectiveness. With a culture rooted in excellence, agility, and collaboration, we foster an environment where bold innovation and efficiency drive transformative results. Our team—comprising over 460 experts—is pivotal to this technological revolution. We are official partners of **Meta, Google, Pinterest, and TikTok**, and a reference for leading brands in retail\-fashion, luxury, education, and sports. We operate offices in Barcelona, Málaga, Bogotá, and Madrid, setting the global standard for efficiency and excellence in digital marketing. We are seeking a Senior **SEM Specialist**, with at least two years of experience, to join our team in Madrid. **Key responsibilities:** * Identify client needs, challenges, and opportunities, delivering solutions to improve their accounts. * Identify and capitalize on business opportunities (up\-selling/cross\-selling). * Manage and optimize SEM campaigns based on insights. * Create reports and provide qualitative and quantitative analysis grounded in performance results. * Develop and present strategic proposals to clients and prospective clients. * Build and maintain strong relationships with client teams. **You’re a great fit if:** * You are strategic, analytically minded, and enjoy working with data. * You are proficient with tools such as GA4 and Google Merchant Center Next. * You have experience managing full\-funnel campaigns on Google Ads. * You stay up\-to\-date with the latest SEM trends and best practices. * You have experience with Search Ads 360\. * You have demonstrable experience using Excel/Spreadsheets. * You have at least three years of hands\-on SEM campaign management experience. * You have experience creating automated reports and dashboards (e.g., Looker Studio). **Bonus points if you also have:** * Knowledge of app analytics tools (Firebase, Adjust, AppsFlyer). * Experience managing and optimizing campaigns on Bing Ads and/or Amazon Ads. * Google Ads and/or GA4 certifications. * Knowledge of Google Tag Manager (GTM). * Advanced proficiency with measurement and attribution tools such as Google Analytics 4, Floodlights, and other integrated systems. * An international mindset—and fluency in English (spoken and written) is a plus. Additional languages are valued (Russian, Italian, French, Portuguese, Polish, Arabic, etc.). * Exceptional interpersonal skills and an enthusiastic, practical approach. **What we offer:** * Permanent contract. * Flexible start and end times. * Hybrid work model (2 remote days per week). * Shorter workday on Fridays, and during July and August. * 23 vacation days (\+1 additional day per year of service). * A personal day off on your birthday. * Continuous training and professional development via our Career Plan. * Access to AdsmuAcademy (our internal employee learning platform). * Team activities and after\-work events. * English classes. * Gym membership partnership (WellHub). * Flexible compensation plan: meal vouchers, transportation allowance, and private health insurance. **Our core values:** * **Make things happen:** We apply data\-driven reasoning to decision\-making. We manage initiatives end\-to\-end and remain relentlessly focused on outcomes. * **Walk, run, fly:** We act proactively to bring ideas to life. We set ambitious goals, nurture curiosity, and embrace failure as part of progress. * **Passionate players:** We work with positivity and passion in everything we do—persevering with pride in our craft. * **Work together:** We build trust\-based relationships founded on honesty. We listen, empathize, and respect others. Our culture aligns with universal values of freedom, cooperation, and self\-actualization. Every day, we strive to ensure equal opportunity for everyone—regardless of gender, ethnicity, nationality, sexual orientation, political or religious beliefs—and we will never endorse any form of discrimination. Adsmurai was founded in 2014 following a conversation among friends—and we continue striving to preserve and convey that positive energy, making it a cornerstone of our culture.