Senior Analyst Commercial Strategy & Implementation

Description

Summary: Lead and implement the Sales Excellence strategy for the Modern Trade channel, ensuring best-in-class execution, continuous process improvement, and sustainable business growth. Highlights: 1. Lead Sales Excellence strategy for Modern Trade channel 2. Drive continuous improvement of commercial processes 3. Collaborate cross-functionally for business growth **Description Overview** ------------------------ Retail Sales Excellence – Modern Trade Lead and implement the Sales Excellence strategy for the Modern Trade channel, ensuring best\-in\-class execution at the point of sale, continuous improvement of commercial processes, and sustainable business growth through excellence standards, data analysis, and cross\-functional collaboration. **Scope of the Role** --------------------- * Design and implement the Sales Excellence framework for the Modern Trade channel (execution standards, KPIs, best practices). * Ensure excellence in in\-store execution: assortment, planograms, pricing, promotions, visibility, and availability. * Define and track key commercial and operational performance indicators (KPIs). * Lead continuous improvement projects by identifying opportunities to optimize commercial and execution processes. * Work cross\-functionally with Sales, CS\&E, Marketing, Supply Chain, and Finance teams. Analyze market data, sell\-out performance, and shopper insights to support decision\-making. * **Experience Required** ----------------------- * Minimum of 5 years of experience in commercial roles, trade marketing, sales excellence, or similar positions within top FMCG companies in Spain (Nestlé, Danone, Unilever, P\&G, Reckitt, or similar). * Strong experience in the Modern Trade channel (large retail chains, supermarkets, organized retailers). * Deep understanding of point\-of\-sale execution and the FMCG commercial model. * Strong analytical skills. * Experience in project management and organizational change. * Excellent communication and influencing skills, with the ability to work across multidisciplinary teams. * Structured profile, results\-oriented, with a continuous improvement mindset. Soft Skills: * Strategic thinking and results orientation * Analytical mindset and data\-driven focus * Proactivity and continuous improvement mindset * Cross\-functional leadership (without direct reports) * Teamwork * Flexibility (Dynamic environnement)