Junior Paid Media Specialist

Description

Job Summary: We are seeking a Paid Media professional to manage and optimize digital advertising campaigns, contributing to growth in the hospitality sector. Key Highlights: 1. Real exposure to budget and metrics 2. Dynamic environment and professional growth 3. Focus on technology, design, and hospitality industry experience **About Us** **Líbere Hospitality Group (lhg)**, as part of All Iron Group, was founded by the creators of Ticketbis (acquired by eBay in 2016\). Our vision at Líbere Hospitality Group is to provide the **largest hotel alternative in Europe**, focusing on alternative accommodations with a strong emphasis on **technology**, **design**, and **experience**. With technology at its core, we are advancing **smart buildings** and elevating the **guest experience** to the next level. With **automation** and **expertise** embedded in our DNA, we are building compelling hotel solutions to deliver a unique experience for our guests. **What You’ll Do:** * Create and optimize campaigns on **Google Ads and Meta Ads** * Track KPIs: ROAS, CPA, Conversion Rate * Manage bidding strategies, targeting, and audience segmentation * Conduct A/B tests of ad copy and campaign structures * Manage campaigns on **metasearch engines** * Analyze pricing competitiveness against OTAs * Coordinate with Mirai and advertising platforms **What We’re Looking For:** * Degree in Marketing or related field * First few months / 1 year of experience in Paid Media * Analytical mindset, results-oriented * Proficiency in Google Ads and Excel / Sheets Experience in travel, e\-commerce, or performance-driven environments is a plus. **What We Offer:** * Permanent contract * Real exposure to budget and metrics * Dynamic environment and professional growth If you’re passionate about growing your career in performance marketing within the hospitality sector, we’d love to meet you.