Job Summary: We are looking for a Senior Data Analyst to join our Online Sales & Marketing team, guiding strategic decisions and generating actionable insights to drive growth. Key Highlights: 1. Guide strategic decisions with advanced analytics and deep business understanding 2. Identify improvement opportunities and contribute to the business strategy 3. Collaborate and strengthen a data-driven culture across the company Are you looking for a new challenge? Would you like to help us shape the future of car insurance? Prima could be the perfect place for you. Since 2015, we have been leveraging our passion for data and technology to reinvent car insurance and deliver an outstanding driver experience at a competitive price. Our story began in Italy, where we quickly became the #1 online car insurance provider. In fact, over 5 million drivers trust us—and now we’re expanding to help millions more drivers in the UK and Spain. To fuel this growth, we need a **Senior Data Analyst** to join our Online Sales & Marketing team. This team is Prima’s calling card. As part of this team, you’ll help raise Prima’s profile and connect with our audience using bold ideas and precise data. From launching successful campaigns to optimizing performance, you’ll shape our brand in one of the world’s most competitive markets. **Ready to make an impact? Here are the details** ### **What You’ll Do** * Guide strategic decision-making (e.g., marketing investment allocation or prioritization and definition of new projects) through advanced analytics and deep business understanding, collaborating closely with cross-functional stakeholders (Product, UX, Customer Support, Marketing, Management). * Analyze data from various business areas—including online conversion, operational efficiency, and strategic initiatives—to generate actionable insights that drive growth and profitability. * Proactively identify improvement opportunities, prioritize high-impact initiatives, and contribute to defining the business strategy and roadmap. * Design and maintain Tableau dashboards and reports to monitor performance, support decision-making, and uncover key business levers. * Drive integration and automation of data exchange between local and global teams, improving analytical process efficiency and scalability. * Collaborate with Data Analysts and Data Scientists to share best practices, elevate the team’s analytical capabilities, and reinforce a data-driven culture across the company. * Contribute to key business initiatives such as launching new channels, developing attribution models, or evaluating new strategic opportunities. ### **What We’re Looking For** * At least 3 years of experience in data analysis. * Solid experience building datasets using various data manipulation and extraction tools (MySQL, PostgreSQL). * Strong business acumen—able to understand business dynamics and translate them into clear, actionable KPIs. * Analytical skills and experience building models in Excel or Tableau. * Bachelor’s degree in a field related to data analysis (Statistics, Mathematics, Engineering, Computer Science, Business Administration, or Economics). * Intermediate-to-advanced English proficiency—essential for communication across global teams. ### **Nice-to-Have** * Experience with web analytics tools such as Google Analytics and Contentsquare. * Experience in data modeling. * Experience using Python. * Prior experience in the insurance industry. * Flexibility and adaptability. * Initiative and proactivity. **Why You’ll Love Working Here** We want Prima to be a happy and enriching workplace. So if you decide to join us, you can expect many benefits. **Smart Working Only:** Enjoy a hybrid model, combining remote and office days. And on top of that, work from anywhere for up to 30 days per year. \\uD83C\\uDFC1**Grow With Us:** At Prima, we move fast—but together. Access learning resources, mentorship, and a personalized growth plan. \\uD83C\\uDF08 **Unlock Your Full Potential:** Your best work starts when you feel good. Enjoy private health insurance, gym discounts, wellness programs, and mental health support. Do you think you’re a fit? **Apply now!** At Prima, we celebrate what makes you unique. If you don’t meet all the requirements but are passionate about this role, we still want to hear from you. Innovation thrives on diverse perspectives.*Prima is proud to be an equal opportunity employer. Need accommodations during the process? Email us at accessible.recruiting@prima.it. Let’s build the future of insurance—together.*