COMMERCIAL COORDINATOR

Description

COMMERCIAL COORDINATOR – NORTHERN REGION Field Sales & Regional Accounts | FMCG Bilbao / Northern Region Permanent contract | Hybrid work model €35,000 – €40,000 + variable compensation + company vehicle Do you enjoy being close to the market, leading teams in the field, and transforming strong commercial execution into real growth? A well-established national company, a leader in the food and consumer goods sector, is seeking a Commercial Coordinator to lead its operations in the Northern Region. This role offers two particularly attractive dimensions: Lead and develop a team of Point-of-Sale Managers. Directly manage regional accounts and identify new commercial opportunities. We are not looking for an office-based profile. We seek someone who enjoys being in the market—visiting customers, supporting the team, analyzing what is happening in each area, and making decisions that directly impact sales. YOUR CHALLENGE You will be a key figure in ensuring that the commercial strategy translates into excellent point-of-sale execution. You will be responsible for the Northern Region: Galicia, Asturias, Cantabria, Basque Country, and Castilla y León. You will lead a geographically distributed team of approximately four professionals and collaborate closely with Key Account Managers (KAMs), regional accounts, Trade Marketing, and other commercial teams. Simultaneously, you will manage your own portfolio of regional clients within Food Retail and OOH / Organized Hospitality channels. Your mission will be to grow the business by combining leadership, analysis, negotiation, and on-the-ground presence. WHAT WILL YOU DO? Team Leadership and Development Coordinate and accompany the Northern Region’s Point-of-Sale Manager team. Conduct on-site commercial visits. Support the team in improving productivity, execution, and results. Set priorities, objectives, and action plans. Analyze individual performance per territory. Identify development needs and strengthen commercial competencies. Ensure proper route, customer, and activity planning. Foster a culture of accountability, autonomy, and results orientation. Business Development In addition to leading the team, you will maintain direct contact with the market. Manage and develop local and regional accounts. Negotiate agreements and commercial terms. Identify growth opportunities within existing clients. Detect new clients and development potential. Build long-term relationships with key stakeholders. Collaborate closely with KAMs and major account managers. Point-of-Sale Excellence You will be responsible for ensuring the commercial strategy is effectively executed. You will supervise aspects such as: Promotions. Campaign implementation. Assortment. Visibility. Planograms. Product presence. Commercial activations. Compliance with customer agreements. This is not merely about monitoring execution—it is about understanding what works, what can be improved, and where business potential lies. Analysis and KPIs You will have a highly data-driven mindset. Analyze commercial results. Track KPIs. Identify deviations. Spot opportunities. Design action plans. Monitor their impact. Share relevant insights with commercial and Trade Marketing teams. WHAT PROFILE ARE WE LOOKING FOR? We would like to meet professionals with experience in sectors such as: Food retail Consumer goods FMCG Retail Distribution Foodservice OOH / Organized Hospitality Commercial experience—and prior responsibility for people or geographically dispersed teams—will be especially important. We seek a candidate who brings: Minimum 4 years of professional experience in commercial roles. Experience coordinating, leading, or developing commercial or point-of-sale teams. Ability to manage remote teams while maintaining strong on-the-ground presence. Experience analyzing commercial KPIs. Ability to translate data into actionable plans. Strong negotiation skills. Clear results orientation. Influence and leadership capability. Organization and autonomy. Business acumen. Practical, solution-oriented mindset. And, above all, someone who enjoys working with people and customers. MOBILITY The role involves regular travel across the Northern Region, so comfort working on-site is essential. Residence in the following locations will be especially valued: Bilbao and surrounding areas Cantabria Asturias WHAT DO WE OFFER? Permanent contract. Fixed annual salary between €35,000 and €40,000 gross. Variable compensation linked to performance. Company vehicle for professional and personal use. Mobile phone. Hybrid work model. Flexible working hours. Monday–Friday schedule. Ongoing training. Professional development within an established company. Direct contact with senior commercial teams and strategic accounts. A role offering autonomy and real influence over the business. WHY COULD THIS BE A GREAT NEXT STEP? Because it sits precisely at the intersection of people management and commercial development. You will have the opportunity to: Lead a team. Be close to the market. Manage your own clients. Negotiate. Analyze the business. Make decisions. And directly observe the impact of those decisions on results. It is an excellent opportunity for an FMCG professional aiming to step up into a more responsible commercial role—without moving away from customers or the field. If this profile resonates with you and you are seeking a stable project where you can lead, grow, and deliver tangible business impact, we want to meet you.