Summary: The Digital Marketing Specialist will leverage digital marketing channels to increase brand awareness and drive conversions, supporting business growth in a mission-driven organization. Highlights: 1. Opportunity to plan, implement, and optimize paid and organic campaigns 2. Engage in creating and testing engaging content for digital channels 3. Contribute to a mission to make all science open for a healthy planet ### **Who we are** We are on a mission to make all science open, enabling the research community to develop the solutions we all need to live healthy lives on a healthy planet. Frontiers is one of the world’s largest and most impactful research publishers, dedicated to making peer\-reviewed, quality\-certified science openly accessible. Our articles have been viewed 4 billion times, reflecting the power of research that is open for all. Follow the links below to learn more about our work. www.frontiersin.org/about/annual\-reports www.youtube.com/watch?v\=87ejFfnQzko ### **What we can offer you** At Frontiers, our working model for new roles includes a balanced approach that fosters collaboration through regular engagement at our office hubs in key locations. While we value flexibility, we also believe that shared in\-person time strengthens team culture, trust, and productivity. This role is **office based (London/Madrid)**, it is expected you must be in the office 3 days a week with working from home an option for the rest of the week. ***Please note, this is a 12 month fixed term contract*** **Requirements** Reporting into the Digital Marketing Manager, the **Digital Marketing Specialist** leverages digital marketing channels such as social media and the Google advertising network to increase brand awareness and drive conversions in line with the core business objectives. This is a fantastic opportunity for an enthusiastic digital marketer looking to learn and develop. ### **What you will do:** * Plan, implement and optimize paid and organic campaigns across the digital marketing channels, such as social media, Google ad network, and our website, aiming to increase brand awareness and engagement, lead generation and content acquisition * Create and test engaging content (copy, creatives) for our digital marketing channels * Work with the relevant teams across the business to deliver key targets and support business growth * Support and enable team members from other departments on social media best practices * Manage daily conversations taking place on feeds * Monitor and report on campaign performance; provide expert recommendations to maximize the return on investment ### **Skills, Knowledge and Experience:** * Hands\-on experience in social media platforms, including Facebook, Instagram, X, and LinkedIn. * Experience in organic social media posting. * Proven track record of using key tools such as Ads Managers (e.g., Facebook, X, LinkedIn, and Google), Google Analytics, and social media management tools (e.g., Hootsuite, Sprinklr). * Excellent writing, editing, and proofreading skills, with the ability to communicate complex topics in clear and accessible language. Native\-level English level. * Good knowledge of Google Ads. * Ability to produce and deliver clear and concise data\-driven presentations and reports. * Good project management skills and ability to work on multiple projects simultaneously. * Flexible and able to shift between priorities. * Customer\-centric, results\-oriented, and analytical. * Excited about Frontiers’ mission to make science open and enable healthy lives on a healthy planet. ### **Desirable:** * Certification in Google Ads and Google Analytics * Experience with Marketing Cloud * Experience with AI in digital marketing * Experience in brand management or working with brand campaigns Experience with email marketing * **Benefits** * **Extra wellbeing days** on top of your annual leave allowance * **Up to 3 paid volunteering days** each year * **24/7 confidential Employee Assistance Programme** \- wellbeing, mental health, legal \& financial support * **Learning \& development support** via the Frontiers Learning Hub * **A locally relevant benefits package aligned to your country** \- e.g. healthcare and pension/retirement provision, where applicable * **Collaboration\-led, office\-first culture \-** we prioritise in\-person teamwork, with role\-appropriate adjustments when needed, in line with company policy * **International teams \-** a diverse, global culture and a strong peer\-learning environment ***Equal opportunity statement*** ***Frontiers actively embraces diversity and is a safe and welcoming workplace. Recruitment is free from discrimination – including based on race, national or ethnic origin, age, religion, disability, sex, gender identity or sexual orientation. With employees from more than 50 different nations, our diversity creates vibrant teams and constantly challenges us to appreciate multiple perspectives.***