SEM Specialist

Description

Digital marketing has evolved from a line item in a budget into the growth engine for brands. Yet, amid countless tools, data points, and channels, many companies need a partner to connect all the pieces: strategy, technology, execution, and results. Adsmurai has become that partner. We are a **Growth\-Tech Partner**. We combine proprietary technology, data, artificial intelligence, and expert judgment to transform marketing into a scalable growth system. We design, build, and optimize the complete system that enables brands to grow more effectively—because we believe growth comes not from running more campaigns, but from connecting the pieces better. Our platform, the **Adsmurai Marketing Platform**, is the brain of it all. It centralizes campaign management, data, audiences, and feeds, enabling brands and agencies to scale results through automated and intelligent strategies. It integrates multiple sources, platforms, and KPIs in real time, automates catalogs and creatives, and analyzes e\-commerce, CRM, and media data to optimize advertising effectiveness. With a culture rooted in excellence, agility, and collaboration, we foster an environment where bold innovation and efficiency generate transformative results. Our team—comprising over 460 experts—is pivotal to this technological revolution. We are an official partner of **Meta, Google, Pinterest, and TikTok**, and a reference for leading brands in retail\-fashion, luxury, education, and sports. We have offices in Barcelona, Málaga, Bogotá, and Madrid, setting the global standard for efficiency and excellence in digital marketing. We are looking for a Senior **SEM Specialist**, with at least 2 years of experience, to join our team in Madrid. **Key responsibilities:** * Identify client needs, challenges, and opportunities, delivering solutions to improve their accounts. * Identify and leverage business opportunities (up\-selling/cross\-selling). * Manage and optimize SEM campaigns based on insights. * Create reports and provide qualitative and quantitative analysis based on results. * Develop and present strategic proposals to clients and prospective clients. * Build strong relationships with the client’s team. **You’re a great fit if:** * You are strategic, analytically minded, and enjoy working with data. * You are proficient with tools such as GA4 and Google Merchant Center Next. * You have experience managing full\-funnel campaigns on Google Ads. * You stay updated on the latest SEM trends and best practices. * You have experience with Search Ads 360\. * You have demonstrable experience with Excel/Spreadsheets. * You have at least three years of hands\-on SEM campaign management experience. * You have experience creating automated reports and dashboards using tools like Looker Studio. **Bonus points if you also have:** * Knowledge of app analytics tools (Firebase, Adjust, AppsFlyer). * Experience managing and optimizing campaigns on Bing Ads and/or Amazon Ads. * Google Ads and/or GA4 certifications. * Knowledge of GTM. * Advanced proficiency with measurement and attribution tools such as Google Analytics 4, Floodlights, and other integrated systems. * An international mindset—and fluency in English (spoken and written) is a plus. Any additional language is valued (Russian, Italian, French, Portuguese, Polish, Arabic, etc.). * Outstanding interpersonal skills and an enthusiastic, practical approach. **What we offer:** * Permanent contract. * Flexible start and end times. * Hybrid work model (2 days of remote work per week). * Reduced working hours on Fridays, and during July and August. * 23 vacation days (\+1 day per year of seniority). * A personal day off on your birthday. * Continuous training and professional development via our Career Plan. * Access to AdsmuAcademy (our internal employee learning platform). * Team activities and after\-work events. * English classes. * Gym membership agreement (WellHub). * Flexible compensation plan: meal vouchers, transportation allowance, and private health insurance. **Our core values:** * **Make things happen:** We apply reason to decision\-making, grounded in data. We manage initiatives end\-to\-end, always results\-oriented. * **Walk, run, fly:** We fuel proactivity by executing ideas. We set ambitious goals, remain curious, and aren’t afraid of failure. * **Passionate players:** We work with positivity and passion in everything we do—persevering with pride in our work. * **Work together:** We build trusting relationships founded on honesty. We listen, empathize, and respect others. Our culture aligns with universal values of freedom, cooperation, and self\-actualization. Every day, we strive to ensure equal opportunity for everyone—regardless of gender, ethnicity, nationality, sexual orientation, political or religious beliefs—and we will never endorse any discriminatory action. Adsmurai was born in 2014 from a conversation among friends, and we continue striving to preserve and convey that positive vibe, making it a cornerstone of our culture.