Description
Summary:
Lead and implement the Sales Excellence strategy for the Modern Trade channel, ensuring best-in-class execution, continuous process improvement, and sustainable business growth.
Highlights:
1. Lead Sales Excellence strategy for Modern Trade channel
2. Drive continuous improvement of commercial processes
3. Collaborate cross-functionally for business growth
**Description Overview**
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Retail Sales Excellence – Modern Trade
Lead and implement the Sales Excellence strategy for the Modern Trade channel, ensuring best\-in\-class execution at the point of sale, continuous improvement of commercial processes, and sustainable business growth through excellence standards, data analysis, and cross\-functional collaboration.
**Scope of the Role**
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* Design and implement the Sales Excellence framework for the Modern Trade channel (execution standards, KPIs, best practices).
* Ensure excellence in in\-store execution: assortment, planograms, pricing, promotions, visibility, and availability.
* Define and track key commercial and operational performance indicators (KPIs).
* Lead continuous improvement projects by identifying opportunities to optimize commercial and execution processes.
* Work cross\-functionally with Sales, CS\&E, Marketing, Supply Chain, and Finance teams.
Analyze market data, sell\-out performance, and shopper insights to support decision\-making.
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**Experience Required**
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* Minimum of 5 years of experience in commercial roles, trade marketing, sales excellence, or similar positions within top FMCG companies in Spain (Nestlé, Danone, Unilever, P\&G, Reckitt, or similar).
* Strong experience in the Modern Trade channel (large retail chains, supermarkets, organized retailers).
* Deep understanding of point\-of\-sale execution and the FMCG commercial model.
* Strong analytical skills.
* Experience in project management and organizational change.
* Excellent communication and influencing skills, with the ability to work across multidisciplinary teams.
* Structured profile, results\-oriented, with a continuous improvement mindset.
Soft Skills:
* Strategic thinking and results orientation
* Analytical mindset and data\-driven focus
* Proactivity and continuous improvement mindset
* Cross\-functional leadership (without direct reports)
* Teamwork
* Flexibility (Dynamic environnement)