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SENIOR CUSTOMER AND BUSINESS DATA ANALYST
Negotiable Salary
Indeed
Full-time
Onsite
No experience limit
No degree limit
Rambla Nova, 92, 43001 Tarragona, Spain
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Description

The main mission of this position is to support and assist in the execution of the area's Strategic Plan by leveraging and analyzing internal and external data related to customers and business. The objective is to transform information into actionable knowledge that enables different teams within the Customer area to make informed decisions aligned with the strategy and within established timelines. The main responsibilities are: Project development responsibilities: * Support customer and business analysis projects, generating insights from various data sources: CRM, databases, internal surveys, external studies, Tableau, Board, etc. * Analyze customer segmentation and create profiles from different perspectives (internal database data, surveys, external source reports). * Correlate satisfaction metrics (NPS, GSAT, etc.) with performance metrics (revenue, attendance, conversion ratios...). * Conduct multivariate analysis and leverage business KPIs to support decision-making. * Participate in data integration and cross-referencing projects for commercial campaigns and performance analysis. * Contribute to the creation and maintenance of customer and business dashboards and strategic reports. Operational responsibilities: * Generate and update periodic reports for Customer departments, ensuring access to relevant information. * Monitor data quality and consistency in reports and dashboards. * Maintain traceability of analyses and document processes and methodologies. * Collaborate with the Data Department in validating and cleaning databases. * Design templates and processes to automate recurring reporting and analysis. * Assist in the preparation and analysis of commercial campaigns, including matching databases with survey links and call lists. * Perform operational segmentation for analysis and campaigns, considering customer value, behavior, and recurrence criteria. Requirements Education: Required: * Bachelor’s or Master’s degree in Economics, Statistics, Mathematics, Marketing, Sociology, or similar fields. * Advanced computer skills and experience handling databases. * Knowledge of applied statistics and multivariate analysis. * Programming skills (SQL, Python, R, or similar) for data extraction and analysis. Desirable: * Language skills (English and French). * Experience with data visualization tools (Tableau, Power BI, etc.). * Knowledge of CRM and customer database management. Experience: Required: * Minimum of two years of experience in data analysis, statistical analysis, or business information exploitation roles. We Offer Permanent full-time contract If you love excitement, are enthusiastic, dynamic, and passionate about customers, join our team. We offer you the opportunity to grow and develop professionally within a leading company in the tourism sector, operating 3 parks, 10 hotels, and a convention center. A project committed to social, environmental, and good governance principles. Therefore, we promote health programs, employee benefits, and training, and maintain a strong commitment to diversity, equity, and inclusion as part of a B-Corp certified company. Experience a people-centered culture where teamwork and flexibility are key to your well-being, where your happiness is both the beginning and the end.

Source:  indeed View original post
David Muñoz
Indeed · HR

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