As a Paid Social Specialist, you will be responsible for applying the global brand strategy across social media platforms, with a main focus on Facebook, Instagram, Twitter, and TikTok (LinkedIn and Snapchat are a plus), while staying up to date with the rapid evolution of the market. * Supervise and control the application of planning guidelines. * Manage the administration and execution of paid social media plans, ensuring objectives and KPIs are met. * Develop category\- and brand\-specific benchmarks. * Assist in the preparation and execution of social media strategies. * Maintain open and fluid communication with content teams, community managers, and influencer management, providing a 360° view of planning. * Monitor and analyze competitors’ activity on social networks. * Track and analyze the performance of organic and paid campaigns, applying learnings to the global strategy. * Coordinate brand and agency social media teams. * Provide updates, guidance, and technical support related to platform and product updates for the activation team. * Bachelor’s Degree in Marketing, Advertising, or Public Relations, or equivalent experience. * 2–3 years of experience in digital agencies. * Advanced level of English (will be assessed during the interview process). * Strong knowledge of media planning tools such as Kantar TGI/Tom Micro, Galileo, EGM, or similar.
David Muñoz
Indeed · HR
David Muñoz
Indeed · HR
