Creative Director

Description

Position Summary: We are seeking a Creative Director to lead the creative and visual direction of brands in the European market, ensuring that all graphic executions strategically align with each brand’s communication and business objectives. Key Highlights: 1. Lead creative and visual direction for Food & Beverage brands in Europe. 2. Work with an innovation mindset and incorporate AI tools. 3. Freelance collaboration with autonomy and flexibility. **We are a creative agency specialized in Food \& Beverage**, with a diverse client portfolio and a dynamic driven by constant product launches in a global market. **We accompany clients from go-to-market strategy through execution**, supported by a multidisciplinary team that understands the business, the consumer, and the point of sale. We work with established brands—those with history and market presence—but that are continuously evolving. One of our key responsibilities as a creative team is to ensure no brand stands still: identifying opportunities for reinvention, evolving their narrative coherently, and projecting them forward with vision while activating them in the market. And there is one rule that defines who we are: at VEO, there is no creativity without strategy. Every idea stems from analysis, insight, and real objectives. We build initiatives grounded in addressing our clients’ genuine needs, taking into account their specific context in each market, to drive growth with coherence and vision. Joining VEO means becoming part of a dynamic, collaborative, and rapidly evolving environment where talent, initiative, and the responsibility to raise standards are valued: less improvisation, more clarity; less rework, more impact; more results. We operate with a mindset of constant innovation and intelligently integrate AI tools to amplify what we do—without compromising what matters most: judgment. **We are looking for a Creative Director** who will lead the creative and visual direction for assigned brands in the European market, ensuring that every graphic execution strategically responds to each brand’s communication and business objectives. This role will be responsible for translating content and marketing strategies into robust visual systems, effective digital campaigns, and consistent creative assets for social media, points of sale, and commercial platforms—maintaining high aesthetic and execution standards. **Responsibilities** ---------- * Lead offline graphic and visual direction for our primary mass-consumption client. * Manage and supervise a designer within the creative team. * Collaborate closely with the Social Media Manager to develop visual proposals aligned with content and communication strategy. * Develop visual concepts, digital campaigns, and creative assets for social media and digital platforms. * Supervise and ensure visual consistency across digital assets, advertisements, and campaign materials. * Participate in art direction for point-of-sale initiatives, activations, and offline materials. * Ensure visual coherence and brand alignment across all markets and channels. * Organize creative workflows, prioritizing efficiency, clarity, and execution quality. * Stay updated on digital trends, social media, design, and visual culture applied to consumer brands. * Incorporate AI tools and emerging creative technologies to optimize processes and elevate the team’s creative output. **Requirements** -------------- **Experience** * Prior experience as a Creative Director, Creative Manager, or Art Director, primarily within creative or marketing agencies. * Experience leading creative projects for digital and mass-consumption brands. * Art direction and design applied to mass-consumption brands. * Solid knowledge of digital ecosystems and social media content. * Experience collaborating with social media, strategy, and content teams. * Experience managing small creative teams. * Strong portfolio focused on branding, social media, and digital campaigns. * Organizational ability, visual judgment, and strategic thinking. * Experience using AI tools applied to creative processes. **Benefits** -------------- * Full-time **freelance collaboration model** offering a high degree of autonomy. * Flexibility to manage your own schedule and accommodate other projects. * Participation in end-to-end campaigns for prominent brands. * Collaboration with a multidisciplinary, dynamic, and continuously evolving creative team. * An environment that values initiative, talent, and the ability to solve real-world challenges.