23 July 2025 #### **Description** **If you have experience working in marketing and are passionate about the culinary and education sectors, this project is for you!** **Your main mission will be** to lead the creation, updating, and optimization of marketing content aligned with the Basque Culinary Center's strategy, aiming to effectively communicate its educational offerings and contribute to attracting and converting **students.** **Our main areas of work focus on:** * Defining and writing the value proposition of training programs, ensuring clear, engaging, and brand-consistent communication. * Designing, creating, and adapting multi-format content (text, image, video) for various platforms and channels: website, emailings, catalogs, printed materials, etc. * Optimizing digital content with an SEO approach, improving search engine rankings and increasing qualified organic traffic. * Planning and executing email marketing campaigns, including copywriting, layout design, audience segmentation, sending, and performance analysis. * Developing promotional and sales-support materials such as banners, ads, dossiers, presentations, and other resources. * Coordinating content consistency with the Communication and Design team, managing translations, ensuring multilingual quality, and analyzing KPIs to implement continuous improvements. #### **Requirements** **Do these qualities describe you?** * You hold a university degree in Marketing, Advertising, Audiovisual Communication, or related fields. * You have at least 3 years of professional experience in digital marketing, where you feel confident and capable. * You have advanced English proficiency (C1 level). * You possess graphic editing skills and creativity to produce visually appealing materials. * You have an analytical mindset to optimize content performance and support strategic objectives. * You stand out for your communication skills and enjoy interacting with people. **It would be a plus if:** * You are familiar with CRM tools. * You are proactive, solution-oriented, and results-driven. * You are passionate about the education sector and the culinary world. **What can you expect from Basque Culinary Center?** * Being part of a pioneering project in continuous growth, driven by passion for gastronomy. * Permanent full-time employment. * Working in a trust-based environment. We offer great independence, flexibility, and opportunities for self-management. * Actively contributing to maintaining a positive work atmosphere. We care deeply about our team members. * We promote an inclusive environment. Additionally, if you hold a Disability Certificate, please inform us so we can ensure you receive appropriate support. **Would you like to join our team? Don't hesitate to apply!** To apply for this job opportunity, please attach your CV (PDF or Word format), including your contact details so we can reach you.