Digital Communication Internship Madrid

Description

Position Summary: Digital communication internship for students, focused on social media management and content creation within an institutional political environment. Key Highlights: 1. Understanding political communication in digital environments 2. Developing skills in digital community management 3. Learning about digital communication within an institutional organization PARTIDO POPULAR **Madrid** (Madrid) T/2026/49539 What does the company offer? * **5** internship positions at PARTIDO POPULAR for **6 months**, starting in **March 2026** * 4 hours daily, morning shift * START Program * Internship center in Spain: Calle Génova 13 Madrid (Madrid) What profile is the company seeking? * **University undergraduate or master’s student:** Bachelor’s Degree in Marketing and Communication, Bachelor’s Degree in Audiovisual Communication, Bachelor’s Degree in Journalism Proposed Training Plan The Partido Popular is a Spanish political organization with institutional presence at national, regional, and local levels. Among its areas of activity, institutional and digital communication stands out—aimed at informing citizens about its political activities and proposals, as well as fostering participation and dialogue through various channels, especially digital ones. About the Area or Department The internship will take place in the **Digital Communication Department**, the unit responsible for managing the Partido Popular’s presence on digital platforms and social networks. This department works on content creation, institutional communication in digital environments, and monitoring citizen interaction across various online channels. Training Objectives During the training period, the intern will be able to: ✅ Understand how **political communication functions in digital environments**. ✅ Learn methodologies for **planning and generating digital content** for social media. ✅ Develop skills in **digital community management and responding to social media interactions**. ✅ Become familiar with tools and processes for **social media monitoring and audience interaction analysis**. ✅ Learn how to organize and document digital communication activities within an institutional organization. Training Activities Under supervision and with continuous support from the team, the intern may participate in activities such as: * Learning social media communication management for the party’s and its presidency’s official institutional profiles. * Supporting the development and adaptation of **digital content** for different social platforms. * Collaborating in monitoring **direct messages and inquiries received via social media**, learning digital communication protocols. * Observing and learning digital content planning and dissemination processes. * Supporting the organization and documentation of social media content and publications. *(The described activities will always be conducted in a training capacity and under supervision, within the framework of an educational cooperation agreement pursuant to Royal Decree 592/2014 and Royal Decree 822/2021\.)* ‍ Mentoring and Follow-up * The intern will receive mentoring from a professional in the social media area. * Learning objectives aligned with the intern’s academic program will be established. * Periodic follow-up of the intern’s training progress will be conducted, providing feedback and guidance for developing digital competencies. Candidate Profile **Valued Knowledge:** * Interest in digital communication and social media. * Basic knowledge of digital content creation. * Familiarity with social platforms and online communication tools. **Transversal Competencies:** * Writing and synthesis ability. * Creativity and communicative sensitivity. * Organization and collaborative work. Training Value This internship will allow students to gain first-hand insight into how digital communication operates within an institutional organization, developing skills in content creation, social media management, and strategic communication. The experience will facilitate the practical application of university-acquired knowledge in a real-world public communication setting. * **Regulatory Compliance Note:** Certain elements (e.g., financial support allowance or specific academic qualifications) are not specified in the available information. These aspects must be confirmed in the educational cooperation agreement to ensure full compliance with Royal Decree 592/2014 and the training nature of the internship.