Endesa Internship Program – Madrid

Description

Position Summary: An internship opportunity at Endesa to participate in strategic projects within the electricity sector, combining academic training with hands-on experience. Key Highlights: 1. Participation in the design and implementation of commercial campaigns. 2. Collaboration in digital transformation and the use of analytical tools. 3. Development of analytical, strategic, and creative skills. ENDESA, S.A. **Madrid** (Madrid) T/2026/49474 **Apply now for an internship at ENDESA, S.A.**What does the company offer? * **1** internship position at ENDESA, S.A., lasting **12 months**, starting in **March 2026** * Monthly gross stipend of **€900.00** * 7 hours per day * Internship location in Spain: Calle Ribera del Loira, 60, Madrid (Madrid) * The internship includes enrollment in the Permanent Training Master’s Program in Organizational Management, Key Competencies, and Data Analytics \- MFPGO (Universidad Camilo José Cela) What profile is the company seeking? * **University undergraduate student missing only the final thesis (TFG/PFC) or university graduate or university graduate holding a master’s degree:** Bachelor’s Degree in Marketing and Commercial Management, Bachelor’s Degree in Industrial Organization, Bachelor’s Degree in Economics, Bachelor’s Degree in Mathematics, Bachelor’s Degree in Business Administration and Management Proposed Training Plan As the leading company in the Spanish electricity sector, **Endesa** currently employs over 10\.000 people and serves 11 million customers. Individuals joining the company participate in a collaborative learning model that combines academic training with practical experience on strategic projects related to energy generation, distribution, and commercialization. **Department** Customer Value \& Retention – Marketing B2C (Customer Value Management Iberia). This area aims to maximize the lifetime value of the customer portfolio through retention and loyalty campaigns, cross-selling of energy and products/services, digitalization of customer relationships, and margin optimization—ensuring continuous monitoring and analysis of implemented actions. **Training Objectives** During the internship, the selected candidate will: * Organizational Management: Participate in the design and implementation of commercial campaigns, define target audiences, and coordinate with various business units to ensure proper execution of retention and loyalty initiatives. * Data Analytics: Identify and measure business KPIs, analyze campaign results, assess impact on churn and margin, and draw data-driven conclusions to propose improvements. * Digital Transformation and New Technologies: Collaborate in designing and executing Customer Journeys in Marketing Cloud, implement campaigns across multiple channels, and use analytical tools such as Power BI to monitor results. * Key Competencies: Develop proactivity, dynamism, creativity, and innovation within a complex and evolving environment, strengthening analytical capabilities and cross-functional collaboration skills. * Process Innovation: Contribute to continuous improvement of value propositions, customer segmentation, and pricing strategies—minimizing attrition impact and optimizing portfolio profitability. **Mentorship and Follow-up** Specialized tutoring with continuous support. Definition of training objectives aligned with the Customer Value \& Retention department and periodic progress reviews. Ongoing feedback focused on developing analytical, strategic, and creative competencies. **Candidate Profile** Academic Qualifications: Bachelor’s Degree in Business Administration and Management (ADE), Economics, Engineering, Mathematics, or similar business- or quantitative-oriented degrees. Required Skills: Analytical ability, results orientation, proactivity, dynamism, creativity, structured thinking, and capacity to work effectively in changing and cross-functional environments. Languages and Tools Valued: * Languages: English (required); knowledge of Italian is a plus. * Tools: Familiarity with Big Data or Marketing, basic understanding of UX/UI Design, and proficiency in analytical tools such as Power BI or similar. **Training Value – Master’s in Organizational Management, Key Competencies, and Data Analytics** This experience is fully integrated into the Master’s Program in Organizational Management, Key Competencies, and Data Analytics, enabling students to apply analytical marketing tools, strategic management techniques, and digital transformation methodologies in a real-world B2C business setting. The participant will develop a comprehensive view of the customer lifecycle, reinforcing their profile in business analytics, value proposition design, and commercial campaign optimization—with direct impact on business profitability and sustainability.