Senior AdTech

Description

Summary: Softonic is seeking a Senior AdTech professional to own and evolve their advertising ecosystem, focusing on revenue generation and innovation. Highlights: 1. Shape the future of AdTech at Softonic with a global impact. 2. Senior hands-on role with high ownership and real room to experiment. 3. Work in an international, people-focused environment where your ideas matter. **About Us** At Softonic, people come first. We’re a multicultural team, passionate about building digital experiences used by millions of users worldwide. Our diverse backgrounds and perspectives drive how we collaborate, innovate, and grow. Our culture is shaped by four principles: * **Step up**: Take ownership and act with integrity. * **Work smart**: Focus on impact and efficiency. * **One team:** Collaborate openly and support each other. * **Think big**: Stay curious and challenge the status quo. Team up with us to grow your career in an international people\-focused environment, where your ideas matter and your work reaches a global audience. **About the role** Ready to shape the future of AdTech at Softonic? You’ll own and evolve our Advertising ecosystem at scale (reaching 100M\+ users worldwide), while working alongside experienced, high\-impact talent. This is a Senior hands\-on, high\-ownership role where you’ll upgrade and optimize our ad stack for revenue generation (demand, ad layout, ways of integration, ad vendor, etc), test and integrate new demand partners and technologies, and collaborate closely with our product/tech team to improve ad infrastructure and push innovation forward. You’ll have real room to experiment, bring ideas to life, and influence multiple parts of the business, supporting our global advertising team, reporting to the Director of Advertising. If you’re excited by AdTech \& programmatic partnership and building things that scale globally, this space is for you! **Key responsibilities** * Lead initiatives and work closely with Engineering, Product Leads, Ad Sales, Advertising, Paid Media teams to achieve revenue operation goals for new products and existing product upgrades. * Managing the implementation, integration and operations of ad technology solution providers (SSPs/DSPs, CMP, DMP, MMP, Ad Server, Video Player, etc. ), experience with mobile in\-APP monetisation is preferred. * Continuously searching for ways to optimize digital architecture via technology as well as improving demand partner performance to maximize revenue. * Evaluating \& selecting new programmatic demand partners strategically for testing \& integration to grow advertising revenue and a sustainable ad ecosystem, managing with AdTechvendors on integration requirements and best practices. * Being data\-driven is a must \- always using data \& performance metrics to back up AdTech decisions, analyze trends, discover opportunities, close gaps and prioritize activities and manage/reduce cost. * Stay ahead of Industry \& AI trends, be able to initiate projects with the latest technology (particularly adapting AI into advertising business) and bring the business with relevant news and best practices based on research, tech \& industry insights. **Must have** * \+5 years in the Ad\-tech space, proven working experience within publisher\-side ad serving systems, experience working with product development, engineering, analytics teams with a strong focus on ad tech implementation. * Architect scale high\-performance revenue streams by engineering custom AI agents and leveraging advanced AI tools to optimize the digital advertising ecosystem. * Advanced knowledge and experience with Ad Servers, such as Google AdManager, etc * Working knowledge of programmatic platforms (SSPs, Ad Exchanges) such as Magnite, Index Exchange, Amazon, AdSense, Google Ad Exchange, etc, important to have the know\-how on In\-APP monetisation (Applovin, AdMob, Unity, etc). * Experience with Video (VAST, VPAID), SDK and mobile advertising are preferred. * Experience or technical understanding around the use of data\- driven advertising and data management platforms. * Proactive, structural with good attention to details and deadline driven. * Problem\-solving and solution\-oriented skills, motivated to identify new opportunities that can help the revenue team to achieve Softonic goals. * English proficiency. * Strong communication skills for cross\-team alignment and collaboration (tech and business teams). * Experience with tech teams using Agile/Scrum software development \& methodologies * Basic JavaScript and HTML. Experience in programming and web development, especially scripting (PHP) and XML (preferred). * Knowledge in debugging and HTML proxy tools including Charles, Firebug, Chrome Developer Tools. **Why Softonic?** * Private Health Care * Hybrid Work Model (3 days on site per week Poblenou area) * Flexible remote work during some periods of the year * Free tax consultant * Dining Room * Gaming room \& Terraces * Free Fresh Fruits, Coffee, Snacks \& Drinks * Pizza \& Beers Every Thursday * Language Classes (English, Spanish, Catalan) * Training Program * Discounts At Gyms \& Restaurants * Flexible spending plan * Day off at your birthday * Choose between Mac / Window laptop Softonic is committed to equal opportunity and does not discriminate on the basis of race, religious beliefs, color, gender, age, citizenship, origins, disability, sexual orientation, sexual identity, background, marital status, or any other characteristic. If you need any specific accommodation/adaptation due to a disability during the recruitment process, please send us an email to recruitment@softonic.com with your request and we'll contact you. You are welcome to share your pronouns in your application (e.g., she/her, he/him, they/them).