Digital Data Analyst and Reporting | UNIE

Description

Job Summary: We are looking for a Digital Data Analyst and Reporting professional to join UNIE’s Digital Marketing team, with a highly analytical profile to track performance and support decision-making. Key Highlights: 1. Key role in tracking results and supporting digital decision-making 2. Working with lead generation, lead, campaign, and conversion data 3. Opportunity for professional development and continuous training At **Grupo Planeta**, we are seeking a **Digital Data Analyst and Reporting** professional to join **UNIE**’s Digital Marketing team, within our **Planeta Formación y Universidades** division. What would your main responsibilities be? We seek a highly analytical individual with strong data proficiency and the ability to extract, process, interpret, and clearly present information. The position will play a key role in performance tracking, reporting development, and supporting digital area decision-making. * Process, clean, structure, and cross-reference data for subsequent analysis. * Create, maintain, and update Power BI monitoring dashboards. * Analyze lead generation, lead, campaign, conversion, and other KPIs related to the Digital Marketing area. * Identify deviations, trends, errors, or inconsistencies in the data. What would we like to see in your CV? * 2\-3 years of experience in data analysis, reporting, BI, or CRM. * Proficiency in Power BI, especially in dashboard creation, data visualization, and connecting to data sources. * Ability to work with large volumes of data. * Skill in interpreting data and transforming it into actionable insights for decision-making. * Preferred qualifications: + Knowledge of Power Query. + Experience in report automation. + Basic understanding of data modeling. + Prior experience in digital marketing, lead generation, sales, CRM, or education. You’ll be a great fit if you consider yourself someone with… * Data analysis skills. * Information extraction and processing capabilities. * Interpretation ability. * Autonomy and rigor. * Organization and methodology. What do we offer? * Stable employment: Permanent, full-time contract. * Professional growth through our internal training and talent development programs. * Exclusive discounts and promotions for employees (master’s degrees and postgraduate programs, publishing imprints, collectibles, Casa del Libro, etc.). * An attractive social benefits package via our flexible compensation plan, including: transportation card, meal card, childcare voucher, health insurance, etc. If you believe this is your opportunity, don’t hesitate to apply! We’re waiting for you! *At Grupo Planeta, we offer equal opportunities. We commit to evaluating all applications equally based on their competencies, achievements, and experience—regardless of race, nationality, gender, age, disability, sexual orientation, gender identity, or any other classification protected by law.*