Masterclass | Inside Marketing

Description

**Masterclass | Inside Marketing: The Dream Team Behind a Product Launch. And you, what's your role?** What makes a product launch truly successful? Behind every successful campaign, there's a genuine dream team of marketers (creatives, analysts, strategists) who coordinate and make decisions to ensure everything comes together at the right moment. In this masterclass with **Adolfo García-Uceda, Marketing Campaigns Squad Leader at Vodafone**, we'll explore the complete lifecycle of an actual product launch and the various roles involved, helping you understand that success doesn't depend on a single department, but on perfect synchronization between teams with diverse marketing profiles. And most importantly, you'll discover which role has your name on it 😉