Job Summary: We are seeking a Digital Data Analyst for an international digital marketing and strategic consulting company, focused on data analysis for marketing and media strategies. Key Highlights: 1. Grow professionally within an international company 2. Collaborate with Media, Marketing, Data, and Technology teams 3. Optimize digital campaigns through data analysis At **RightHand**, a company specialized in digital talent acquisition and recruitment, we are supporting the search for a **Digital Data Analyst** who wishes to continue growing and developing professionally within the team of an international company specializing in digital marketing and strategic consulting. The organization helps brands grow in a data- and technology-driven environment, combining capabilities across media, data, creativity, and technology to develop integrated, results-oriented strategies. **Responsibilities:** * Define and conduct data analyses to generate insights that add value to digital marketing and media strategies. * Analyze the digital customer journey and user behavior to identify optimization opportunities for campaigns and digital assets. * Design digital measurement plans aligned with business and marketing objectives. * Define KPIs, dashboards, and reporting models to track digital campaign performance. * Support the configuration and implementation of measurement and tagging tools. * Interpret data from multiple sources (e.g., web, media campaigns, advertising platforms) to detect patterns and improvement opportunities. * Prepare reports and presentations containing strategic insights for clients and internal teams. * Collaborate with Media, Marketing, Data, and Technology teams to ensure proper measurement implementation. * Develop dashboards using data visualization tools to facilitate analysis and decision-making. * Contribute to digital campaign optimization through data analysis and performance-based recommendations. **Requirements:** * Prior experience as a Digital Data Analyst, Web Analyst, or Data Analyst in digital marketing, advertising, or media environments. * Advanced knowledge of digital analytics tools such as: * **Google Analytics 4** * **Google Tag Manager** * **Looker Studio** or other data visualization tools * Experience working with digital campaign and media platform data. * Knowledge of measurement plan implementation (e.g., DataLayer, tagging, tracking). * Strong analytical capability and experience interpreting data to generate actionable insights. * Advanced proficiency in spreadsheet tools. * Experience building automated dashboards and reports. * Excellent communication skills to convey insights effectively to both technical and business stakeholders. If you meet these requirements and are ready for a new career challenge, we look forward to receiving your application!