At Smeetz, we help visitor attractions like theme parks, museums, and theaters grow their sales and revenue. Our AI\-powered SaaS platform gives them the tools to manage, market, and price their products more effectively. We’re looking for a Marketing Executive to rebuild and elevate our entire marketing function. You’ll be responsible for creating a consistent communication engine, shaping our messaging, and building the foundations of a scalable inbound system. This is a hybrid role that blends content creation, product marketing, and performance oversight. **Key responsibilities:** * Lead Smeetz’s overall marketing communication by producing clear and consistent content across the website, LinkedIn, product updates, and customer stories. * Own all core messaging and copywriting, ensuring clarity and consistency across the website, campaigns, and sales materials. * Oversee performance marketing activities run by external consultants, setting objectives, aligning messaging, and tracking ROI. * Collaborate with the Go\-To\-Market Engineer to build the foundations of a scalable inbound engine, including content, lead flows, and basic automation. * Support GTM teams (Sales, SDR, Product, CS) with aligned messaging, enablement materials, and customer or product storytelling. * Establish a predictable marketing operating rhythm, including planning, publishing, campaign execution, and performance reporting. **Requirements** * 2\-3 years of experience in SaaS marketing, ideally in a demand generation, content, or product marketing role. * Strong copywriting and storytelling skills, with examples of past work across web, product, and communication assets. * Experience creating structured content systems (calendars, workflows, cadences) and managing communication across multiple channels. * Solid understanding of performance marketing and how to manage or collaborate with external consultants/agencies. * Experience working cross\-functionally with Sales, SDRs, Product, and Customer Success. * Ability to analyse marketing performance, interpret data, and present clear insights. * Fluent in English and French or German(written and spoken); other languages are a plus. **Personal attributes:** * A builder mentality, comfortable creating clarity, structure, and processes in a fast\-moving environment. * A hands\-on executor who enjoys writing, publishing, and producing high\-quality marketing output weekly. * A strategic thinker who can see the bigger picture and prioritise effectively. * Strong communication and stakeholder management skills, able to collaborate with multiple teams. * A proactive problem\-solver who thrives in ambiguity and takes ownership of outcomes. * Highly organised, reliable, and motivated by measurable impact. * Ambitious and eager to grow into a leadership role as the company scales. **Benefits** * Recognition of your successes through career growth, ownership opportunities, and an equity option package * A supportive team environment that values collaboration, continuous improvement, and mutual respect * A performance\-driven culture that celebrates outcomes and innovation * The chance to lead high\-impact projects in a fast\-scaling company * A vibrant, inclusive workplace where your voice matters * Flexible work hours and remote work options