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Martech Specialist
Negotiable Salary
Indeed
Full-time
Onsite
No experience limit
No degree limit
Plaça Espanya, 62, 07620 Llucmajor, Illes Balears, Spain
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Description

**Description:** ---------------- **About us** We are one of the leading airlines in the market and a member of the SkyTeam alliance. Our destination is to become the preferred airline for travel between Europe and America, providing unique travel experiences by connecting people around the world with one of the most modern fleets in the industry. Customer focus, teamwork, agility, sustainability, and innovation are the fundamental pillars of our business. We are constantly looking for passionate, talented individuals who share our values and want to be part of this exciting journey. **The project** Air Europa's Digital department manages the company’s digital sales and operations. You will work within a digital environment composed of a website and mobile apps operating across more than 25 markets, receiving millions of visits monthly. This environment includes multiple transactional flows where thousands of operations are performed daily and represents one of the company's core pillars. You will join the Customer Orchestration team, whose mission is to drive personalization and efficiency across digital channels through the use of data, audiences, and Martech tools. Our goal is to integrate and maximize the potential of various platforms (CDP, CMS, Marketing Automation, etc.), ensuring personalized and measurable experiences throughout the entire customer journey. **The position:** As a Martech Specialist, you will be the key person responsible for the configuration, evolution, and optimization of the Salesforce Data Cloud and Salesforce Marketing Cloud technology ecosystem at Air Europa. You will play a cross-functional and strategic role, collaborating with different teams (CRM, Analytics, Commercial Communications, Product, and Technology) to: * Integrate and maintain various Martech platforms. * Configure and optimize data sources, audiences, tags, connectors, and automations. * Ensure data quality, availability, and activation for campaigns, personalization, reporting, and artificial intelligence initiatives. * Drive innovation and evolution of the Martech stack by identifying improvements and new use cases that create tangible impact in our customer relationships. **CONDITIONS:** * Permanent contract. * Flexible working hours from Monday to Friday. * Hybrid on-site/remote work system. * Workplace at our central offices in Llucmajor, Mallorca. * Flight tickets with our airline and partner companies to travel to all our destinations with family and friends. **Requirements:** --------------- **To succeed in this role, the following are essential:** * Practical experience configuring a Martech platform such as CRM, CDP, CMS, activation platforms, etc. * Ability to collaborate with technical and business profiles, translating needs into actionable Martech solutions. * Experience with user data and its application in campaigns and personalization, customer profiling, and reporting. * Ability to test, validate, and document data flows and activations. * Analytical mindset, detail-oriented, with continuous improvement mentality and results-driven orientation. **Additionally, we will especially value:** * Prior experience with Salesforce Data Cloud and Salesforce Marketing Cloud. Alternatively, experience with other CDP and/or Marketing Automation platforms (Tealium, Segment, Oracle, Adobe, Airship, etc.). * Knowledge of technical and operational configuration of digital marketing tools (audiences, events, tagging, connectors, automations). * SQL and data analytics knowledge. * Experience in e-commerce or high-volume digital, multichannel environments. **DIVERSITY, EQUITY AND INCLUSION:** We are committed to environmental and social sustainability. We actively work to reduce our environmental impact, contribute to more prosperous and equitable communities, and through policies and practices that promote diversity, we take concrete actions to eliminate barriers and foster inclusion at all levels, leveraging the richness that plurality brings to our success in the aviation industry.

Source:  indeed View original post
David Muñoz
Indeed · HR

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